Although traditional forms of advertising are no longer as effective as they once were in terms of generating leads, handing out promotional products is still very effective at increasing brand recognition and recollection. Of course, this is assuming you’re offering products that your target market will love.
If your business primarily targets millennials, you may be having a little trouble choosing that the younger generation will find useful. Unless you yourself are a millennial, you may find it difficult to fully understand the wants and needs of this generation. With that in mind, here are a few items that respected promotional product providers like Promosaurus LLC recommend:
More than ever, the millennial generation is the on-the-go generation. Life moves fast, so they feel the need to move just as fast. Tumblers are a perfect complement to a millennial’s on-the-go lifestyle. Thanks to their design, tumblers prevent the spillage of coffee or tea (as opposed to coffee mugs). Similarly, tumblers help keep beverages cooler or warmer for longer periods of time.
Thanks to the advances in mobile technology, millenials are some of the most mobile device-dependent individuals in the country. As such, they’ll definitely need something that keeps some juice in their phone or tablet. Power banks (a.k.a. battery packs) fit the bill quite well. Seeing as most smartphones use 3000mAh batteries, you may want to give out power banks with at least 6000mAh for the convenience of your customers.
Portable speakers have become very popular over the years among millennials because these speakers allowed them to take and play their music wherever their adventures took them. Furthermore, they are a fitting gift for those who enjoy traveling or outdoor activities. In fact, if your business is an outdoor shop or an athletic gear store, you may want to prioritize portable speakers.
Top 5 promotional products for millennials, bizjournals.com