Although
traditional forms of advertising are no longer as effective as they once were
in terms of generating leads, handing out promotional products is still very
effective at increasing brand recognition and recollection. Of course, this is
assuming you’re offering products that your target market will love.
If your
business primarily targets millennials, you may be having a little trouble
choosing promotional products
that the younger generation will find useful. Unless you yourself are a
millennial, you may find it difficult to fully understand the wants and needs
of this generation. With that in mind, here are a few items that respected
promotional product providers like Promosaurus LLC recommend:
Tumblers
More than
ever, the millennial generation is the on-the-go generation. Life moves fast,
so they feel the need to move just as fast. Tumblers are a perfect complement
to a millennial’s on-the-go lifestyle. Thanks to their design, tumblers prevent
the spillage of coffee or tea (as opposed to coffee mugs). Similarly, tumblers
help keep beverages cooler or warmer for longer periods of time.
Power Banks
Thanks to the
advances in mobile technology, millenials are some of the most mobile
device-dependent individuals in the country. As such, they’ll definitely need
something that keeps some juice in their phone or tablet. Power banks (a.k.a.
battery packs) fit the bill quite well. Seeing as most smartphones use 3000mAh
batteries, you may want to give out power banks with at least 6000mAh for the
convenience of your customers.
Portable Speakers
Portable
speakers have become very popular over the years among millennials because
these speakers allowed them to take and play their music wherever their
adventures took them. Furthermore, they are a fitting gift for those who enjoy
traveling or outdoor activities. In fact, if your business is an outdoor shop
or an athletic gear store, you may want to prioritize portable speakers.
Sources:
Top 5 promotional products for
millennials, bizjournals.com
